The theatrical rom-com is not always considered the most financially fruitful genre, but some films are changing the narrative. 2023 saw a huge success with the Glen Powell andSydney Sweeney-ledAnyone But You,grossing $220 millionon an estimated $25 million budget.
Materialistsis one of 2025’s biggest hit romance movies so far. It is the second feature from Celine Song, whosedebut featurePast Livesbecame a breakout hit in 2023. Its plot focuses on a professional matchmaker who finds herself in her own love triangle.
Financially,Materialistshas been a success so far. It has made $40 million globally, which is good for both the genre and for a second-time director whose first movie only brought in $42 million over its total run.
Where it falters is its lack of accordance with the rom-com genre. While its trailers suggested it would be a great genre revival,the film leaned far more heavily on drama.It is still a high-quality movie, but it left something to be desired in the theatrical rom-com realm. Luckily, there is an upcoming movie that can soon fill this rom-com void.
Amazon MGM Studios Is Turning You Deserve Each Other Into A Movie
And It’s Got The Perfect Leads
Amazon MGM Studios recently announced its adaptation ofYou Deserve Each Other. This story originated asa 2020 novel by Sarah Hogle.The romantic comedy centers around a pair of fiancés who have fallen out of love.
TheYou Deserve Each Othermovie featuresMeghann Fahyand Penn Badgley in the lead roles. Both actors are popular right now, with Fahy recently starring inThe Perfect CoupleandSirens,and Badgley being the main star of the recently concluded television show,You.
You Deserve Each Other Has All The Makings Of A Successful Rom-Com
The Creative Team Is Strong
UnlikeMaterialists,You Deserve Each Otheris more of a true comedy.Unless the team strays from the book significantly, the film will tonally fit into the rom-com genre rather than some romance movies that lean far more towards the dramatic end.
As perThe Hollywood Reporter, the film will bedirected by Marc Silverstein and Abby Kohn.These creatives have been behind other rom-com genre films, includingNever Been KissedandHe’s Just Not That Into You. Badgley and Fahy also have experience in the romance genre.
Between the creative team and strong commitment to genre,You Deserve Each Otherhas fantastic potential to succeed.Romance book adaptations, such asIt Ends With Us,have been doing very wellas of late, and this film could be the next.
Amazon MGM Better Give You Deserve Each Other A Theatrical Release
Anyone But You Got The Ball Rolling, This Can Continue It
It has not been revealed whetherYou Deserve Each Otherwill go straight to Prime Video. To truly show its potential, this film has to go to theaters.Anyone But Youhas shown the genre can succeed theatrically, and the Fahy-led movie could continue this trend.
You Deserve Each Other’s theatrical release could prove critical to the survival of romantic comedies. There are plenty that go straight to streaming, but the genre really needs another box office boost to prove itself worthy of theaters.
